Science First
Every formula is built by our in-house R&D chemists around actives with published evidence — at concentrations that actually work.
Our Story
Two Decades of Quiet Craft
AY12 Cosmetics is the house brand of Durham Group — born from twenty years of manufacturing premium skin and hair care for brands around the world.
Inspired by Beauty
Why 12 moons?
Skin lives in cycles — roughly twelve lunar months a year of renewal, repair and change. We named AY12 for that rhythm: ay is Turkish for moon, and twelve is the promise that our formulas support your skin through every phase of the year, not just its best days.
From our Konya facility, we combine science and nature to create effective, safe and luxurious products that reveal natural beauty — the same standard we have held for the global brands we manufacture.
What guides every formula
Nature, Refined
We pair laboratory precision with carefully sourced botanical ingredients, keeping formulas clean without compromising performance.
Ethics Always
Cruelty free across the entire catalogue, responsibly sourced raw materials and packaging chosen with its afterlife in mind.
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0+Formulas Developed
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Our Factory
Built around the laboratory
Our production campus in Konya houses formulation labs, stability and microbiology testing, automated filling lines and climate-controlled warehousing — so a product never leaves the building between idea and dispatch.
- R&D Center & Expert Team
- Responsible & Experienced Chemists
- High Quality Raw Materials
- GMP & ISO Certified Production
Quality standards
GMP Certified
Good Manufacturing Practice across all lines
ISO 22716
International cosmetic manufacturing standard
Dermatologically Tested
Independent panel testing on every formula
Cruelty Free
No animal testing, anywhere in the chain
Milestones
- 2004
Durham Group opens its first cosmetics production line in Konya.
- 2010
GMP certification and the first export partnerships across the Gulf.
- 2016
New R&D centre opens with a dedicated stability and microbiology lab.
- 2021
The 1000th formula enters production; exports reach 50 countries.
- 2024
AY12 Cosmetics launches — our own brand, born from two decades of craft.
Let's create something together
Whether you are shopping for yourself or building your own brand, we'd love to hear from you.